A Case Study of Doing it Right


March 27, 2013

cupcakeOther than the bizarre reference that the SBA helps with the collection of funds when a business fails, this Omaha World-Herald article is a feel-good piece about two twin sisters starting a cupcake shop.

The paper is running an in-depth profile of all week about the women as they progress from an idea to opening their own small business.

You get a chuckle as they recount using a 12-year-son to surreptitiously call other shops for market research.

Working with the Nebraska Small Business Development Center, the pair injected $10,000 each and received a $126,000 SBA loan through Security National Bank.

Their homework paid off says lender Mark Olson, “They hit a lot of the boxes we look for.”

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